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Road Safety winner

Bishop Challoner School is celebrating winning this year’s Design A Road Safety Banner Competition run by local promotional product company and school uniform supplier Recognition Express Bromley and Dartford and national road safety charity Brake.

The eye-catching design by Rolake Orimoloye, aged ten, showcases this year’s Road Safety Week theme: Drive less – live more. The safest mile is the mile not driven.  The winning entry was selected amongst hundreds received from local primary schools and Rolake will be presented with a 2m x 1m size banner of her design to display at the school during Road Safety Week (23-29 November). Rolake will also receive a special trophy for her achievement and the school will be presented with 165 high visibility drawstring bags, all donated by Recognition Express.

Ms Anderson, head teacher at Bishop Challoner School, said: “Road safety is an important issue for our school and we’re grateful to Recognition Express for this competition, which has provided a fun way of engaging the children about the subject.  They have made a huge effort and I think their designs communicate very well the importance of road safety.”

This is the seventh year running that Hugh O’Neil, director of Recognition Express Bromley and Dartford, has joined forces with Brake and invited local pupils to design a Road Safety Banner to display at their school.

Hugh said: “This competition is one of the highlights of our year and we really look forward to receiving the children’s designs.  The results are always fantastic and we are sure that Rolake’s banner will encourage people to consider alternatives to motorised transport and understand the benefits driving less can bring to road safety, health, personal finances, communities and the planet.”

It is estimated in the region of 12,000 premature deaths in the UK each year are attributable to traffic pollution, and that motor transport is a major contributor to global warming and the threat it poses to humanity.  Brake’s aim is promote road safety awareness, raising programmes with schools, companies and communities across the UK.

Joe Burns, Corporate Fundraiser at Brake said: “Congratulations to Rolake and Bishop Challoner School. Her banner design sends a powerful message to traffic and passersby. We urge all drivers to take notice of Rolake’s advice and drive less – live more.”

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